Based on an interview with Cendant a few months back here in Inside Flyer, the launch of the Cendant loyalty program was scheduled just about now. But it seems a lingering technology bug will delay that launch for yet another month or more. Cendant hopes to parlay its consumer brands of hotels, car rental, finance and other companies into a high value loyalty program.
We’re watching just one component of that program — what Avis will do — since car rental companies seem set on re-evaluating their ties to loyalty programs.