Recently, Best Western Rewards was mentioned in DMNews, which reports trends and technologies in marketing. Mailings to Best Western Rewards card members were replaced with tailored promotions for 50,000… Continue Reading

JetBlue TrueBlue members flying with their four-legged companions will now earn points through a new JetPaws pet program. JetBlue members will earn two bonus points for each one-way flight they fly with… Continue Reading

In last month’s cover story, “The [New] Delta Workbook” we misspelled the managing director of WorldPerks last name. He is Bob Soukup, not Soukop. Our apologies to Mr. Soukup. Continue Reading

Note to Marriott elite members–be sure to bring sufficient cash with you on your next trip. Effective April 1, 2009, elite Marriott Rewards members will no longer be able to cash checks at Marriott… Continue Reading

“The scientific theory I like best is that the rings of Saturn are composed entirely of lost airline luggage.” – Mark Russell, Political Satirist “If you restrict marketing to… Continue Reading

American Airlines is testing a new mobile boarding pass system for travelers flying from Chicago O’Hare, Los Angeles International and John Wayne Orange County. Passengers with an Internet-enabled… Continue Reading

If your New Year’s resolutions include earning more miles and international travel, American Airlines has just the ticket. AAdvantage members can earn 10,000 bonus miles when traveling in qualifying… Continue Reading

Delta recently took a step back after changing the policy for Choice Coach Seats to allow anyone to purchase the select seats when checking in online or at an airport kiosk. In essence, there were two… Continue Reading

The latest move by United Airlines to grab for revenue sees the airline selling a service called “Premier Line” to customers who are not elite-level members. For a fee of at least $25 each… Continue Reading

Delta Air Lines and Alaska Airlines have announced they are becoming “preferred alliance partners” and customers of both airlines will benefit from being able to use each airline’s lounges… Continue Reading