Author Archives for "Randy Petersen".
Flight simulator awards aren’t necessarily new, but they are new for members of CSA Czech OK Plus — an up-and-comer in Eastern Europe. For 80,000 miles, OK Plus will put you in the cockpit… Continue Reading
Due to “the continued price increase” of oil, JAL Mileage bank is applying a larger fuel surcharge to award tickets. The revised fuel surcharge applies to all international passenger tickets… Continue Reading
Alitalia has introduced a new award level, allowing members to overcome high-season capacity controls — if they’re willing to pay. The “Plus Award” will run twice as many miles… Continue Reading
Frontier has sharpened its focus on elite-level members. Last year, the program introduced “The More Store” — an online marketplace where Ascent and Summit-level members could bid miles… Continue Reading
TripRewards has not been idle in its first years. The loyalty program of Cendant hotel brands (AmeriHost, Days Inn, Howard Johnson, Knights Inn, Ramada, Super 8, Travelodge and Wingate Inn) has, since… Continue Reading
Another reader who enjoys talking about her start with collecting miles — way back in 1981. Inside Flyer How did you get started? Sandra Herron I was fresh out of college when it all started; I… Continue Reading
One of the most influential marketing executives at the launch of frequent flyer programs in 1981 was Tom Plaskett, SVP Marketing at American Airlines. Tom takes us back to that point in time. InsideFlyer… Continue Reading
Among those celebrating the 25th anniversary of frequent flyer programs is the Delta Frequent Flyer/SkyMiles program. We tracked down the then Manager of Marketing Programs, Mike Boynton, who fills us… Continue Reading
InsideFlyer We’re looking at 25 years of programs. How did you first get started? Lloyd Peterman I’m not very good at it; I just always did my job, sat on an airplane seat and collected miles… Continue Reading
As of May 10, Southwest Airlines will end the Rapid Rewards partnership with PeoplePC Online, which means you have 10 days to earn credits when you sign up with PeoplePC Online Internet service. For $10.95… Continue Reading