Hilton HHonors members can take advantage of a “flexible travel dates” feature when booking award stays online. Members indicate the number of nights they would like to say and the beginning date of a 31-day period to search for the best availability of the hotels of their choice.
Another unique feature for Gold and Diamond HHonors members is the ability of checking in online from two to 36 hours in advance of a stay, regardless of the method of reservation. They can pre-select a specific room with features that best meet their needs and print a confirmation. When arriving at the hotel, they simply stop by the front desk to pick up their room key.
Hotel bookings through Hilton Hotels Corporation’s Web sites have seen a steady increase. Web bookings currently represent 17.2 percent of the company’s bookings, compared to 9.1 percent in 2002. Changes have recently been implemented on the site and visitors can take a tour when visiting the News & Updates section.