The Fine Print The emails and letters started to flow into my office in early February. Most were so well written they did not raise the ire of my new spam filter — so every last one of them landed… Continue Reading
Latest Articles
Amtrak Guest Rewards – February, 25 2004
While Amtrak struggles to keep its head above water, one thing is evident: Amtrak understands the importance of its loyal customers. Year in and year out, Guest Rewards members are offered some of the… Continue Reading
Hilton HHonors – February, 25 2004
HHonors members who find themselves at a Hilton in the United Kingdom before April 30 will have free access to BT Openzone. BT Openzone enables users to work away from the office by allowing them to send… Continue Reading
Northwest WorldPerks – February, 25 2004
The perks of WorldPerks keep getting better for Platinum Elite members who reside in North America. WorldPerks has just introduced a new promotion that allows Platinum Elite members to acquire more perks,… Continue Reading
Air France-KLM Merger Given Final Approval
In February, the European Commission and U.S. Department of Justice gave their approval to a merger, which will create the world’s third-largest airline. Air France and Dutch airline KLM will operate… Continue Reading
Pakistan: Technology Helps Pakistan International Enhance Loyalty Program
Pakistan International Airlines has recently implemented a new loyalty management system designed by Sabre Airline Solutions, which will enable the airline to improve customer service, reduce operating… Continue Reading
Singapore: More Ways to Earn Miles with KrisFlyer
Singapore KrisFlyer ushered in the New Year by announcing the addition of the Peninsular Hotels group and Citibank International Personal Bank as partners. In the months ahead, resort chains Universal… Continue Reading
Taiwan: Eva Allows Credit Card Transfers
Evergreen Club members who use a Taiwan First Bank credit card or a Far Eastern International Bank credit card may now convert their points to EVA Air bonus miles. First Bank’s card earns one point… Continue Reading
Israel: El Al Expands Frequent Flyer Program
El Al Israel Airlines is upgrading its frequent flyer programs, adding more options for members. Among some of the changes, point expiration will be extended to three years, elite-level passengers will… Continue Reading
Russia: Aeroflot to Join SkyTeam?
During its quarterly meeting in February, the SkyTeam alliance steering committee confirmed its decision to welcome Aeroflot’s bid for membership in the alliance. SkyTeam constantly considers prospective… Continue Reading