Emirates/SriLankan Skywards program won a Freddie Award for Best Award last year with its Global Reduced Rewards and is offering the same award-winning sale this year. Remarking on Skywards’ Freddie Awards, Brian LaBelle, Senior Vice President, Skywards, had this to say. “To celebrate our success and the tremendous response from our members, we are delighted to offer this exciting promotion again.” Members can book award travel for 50 percent fewer miles for travel between Sept. 11, 2007 and Oct. 11 to over 45 Emirates destinations. The offer is available for online bookings at http://www.emirates.com only for Emirates or Emirates/SriLankan codeshare flights. Discounted award flights include a roundtrip coach ticket between New York and Hamburg or between Dubai and London or Paris for 20,000 miles.