Starwood Redesign

Starwood Redesign

According to eyefortravel.com, Starwood Hotels and Resorts Worldwide is planning a redesign of SPG.com, the hotel’s frequent guest program site. Philip Charles-Pierre, Director, Interactive Marketing Starwood Preferred Guest, is quoted as follows: “Ultimately, we are building a site and applications that provide SPG members even more access to the many tools and products we have specifically tailored for them. We are also building many other applications that will allow the users to engage with Starwood in different ways based on their needs and comfort level.”

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