My current goal is to acquire a Southwest companion pass so that my wife and I can travel often for incredibly cheap (or free). I applied for both cards (pers/biz). I called in today and was approved for the biz card, but was denied for the personal. I spoke with the reconsideration people, and they said I could drop my Sapphire card in order to get the Southwest personal card. I'm willing to do that, but I need to drop my Chase UR points into another program first. Here are my current (relevant) balances: Sapphire/UR : 66,948 BA : 126,471 CO/UA : 137,574 SW : 3,052 (and 100,000 pending) I'm set on spending $30k on the BA card this year to get the 2-4-1 voucher, so that balance will be at least 171,471 + a 2-4-1 voucher by the end of 2012. We only want to get to London, and as of now, only need 120,000 avios + 2-4-1 voucher for that. So the decision lies between SW and CO/UA. I'd love to save up enough UA miles to fly us both overseas in first or business (to get the most bang for buck), but having to pay for both tickets, that would likely cost more than 200,000 miles. Adding the UR points to UA would take me over 200k, which would get me very close to that goal. On the other hand, if I transfer the points into my Southwest balance, I'd have a companion pass + 176,948 points. That would be a LOT of free domestic flying. I love surprising my wife with weekend trips, etc - so this would come in quite handy. My question is - is there more bang for buck getting free domestic travel for the next year, or getting the next single TATL (or RTW in economy) trip for free? Ideas?