What shoppers can learn from JCPenney’s loss

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  1. BoardingArea

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    I recently read an article about JCPenney’s dismal sales numbers this year: “Last year, the company made $64 million in the first quarter; this year, it lost $163 million.” I wasn’t surprised. In February, JCPenney launched its new Fair and Square Pricing structure. They did away with coupons and random sales in favor of everyday low […] The post What shoppers can learn from JCPenney’s loss appeared first on Elliott.

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