Southwest's influence on lowering airfares waning

Discussion in 'Southwest Airlines | Rapid Rewards (w/ AirTran)' started by sobore, Aug 16, 2013.  |  Print Topic

  1. sobore
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    sobore Gold Member

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    http://www.usatoday.com/story/trave...thwest-effect-not-as-strong-jet-blue/2662343/

    You might want to start calling it the "JetBlue effect."

    A study released Thursday has found that Southwest's fabled ability to lower fares by its mere presence in a market has diminished over the past six years, weakening the argument that the carrier can play a key role in keeping prices in check despite a wave of mergers sweeping the airline industry.

    JetBlue, meanwhile, and ultra-low-cost carriers such as Allegiant and Spirit have shown a greater impact on lowering the average price of a ticket where they fly.


    Read More: http://www.usatoday.com/story/trave...thwest-effect-not-as-strong-jet-blue/2662343/
     
    brodyf and uggboy like this.
  2. uggboy
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    uggboy Gold Member

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    Real lower airfares are becoming something of a myth. Sad, but true.
     

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