SkyMall Makes A Comeback… Sort Of

Discussion in 'Blogstand' started by BoardingArea, May 28, 2015.  |  Print Topic

  1. BoardingArea

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    In late January I wrote a post entitled "SkyMall Files For Bankruptcy — What Took So Long?" I think the title more or less speaks for itself in terms of what happened and how I feel about it. SkyMall sells totally ridiculous stuff which most people like poking fun at but aren't actually going to buy. Beyond that, technology was probably the death blow to SkyMall. Previously SkyMall had a captive audience from the time the cabin door closed to the time electronic devices could be used, and then from the time electronic devices had to be turned off to the time the plane landed. Now that electronic devices can be used at all stages of flight, they have a much less captive audience. The post SkyMall Makes A Comeback… Sort Of appeared first on One Mile at a Time.

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