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Discussion in 'Luxury Hotels' started by AdamEfimoff, Jun 1, 2015.
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Like the starwood club ?
Depends on what people prefer and how people appreciate the "true value" of loyalty ie. points for nights or instant value-added benefits. But overall, I don't believe we need another points program which does "copy" Starwood.
You mean to have a separate Virtuoso loyalty program?
I think Virtuoso is actually a great offering as it is, considering that you get (some) guaranteed benefits as well as others which are "based on availability" and yet you continue to earn night / stay credit at participating properties. And you do all this while not having to pay an outrageous special rate.