REDbird to be rolled out nationwide, and other hints from a recent focus group

Discussion in 'Blogstand' started by BoardingArea, Feb 16, 2015.  |  Print Topic

  1. BoardingArea

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    REDbird is the nickname I use for the Target Prepaid REDcard. The nickname serves two purposes: it clearly differentiates this Target REDcard from the other two Target REDcards (debit and credit); and it conveys important information: this card is very similar to Walmart’s Bluebird card. Bluebird and REDbird are so similar, in fact, that each person is only allowed to register one or the other (or another similar card: Serve). For more about these American… The post REDbird to be rolled out nationwide, and other hints from a recent focus group appeared first on The Frequent Miler.

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