Marriott takes cue from Hollywood and Red Bull to appeal to Millennial travelers

Discussion in 'Blogstand' started by BoardingArea, Sep 30, 2014.  |  Print Topic

  1. BoardingArea

    BoardingArea News Feed

    Messages:
    73,877
    Likes Received:
    463
    Status Points:
    20
    It’s not every single day that a big hotel chain makes Variety. But Hollywood’s Bible recognized Marriott International yesterday because Marriott’s going into the entertainment business. Variety tells us how Marriott, which manages 18 brands including Ritz-Carlton and Springhill Suites, said it’s launching a studio so it can develop, produce and distribute entertainment. Expect to eventually see Marriott-produced “web series, short films, TV shows, music events and movies,” sort of like energy drink maker Red Bull does quite well to... Read More » The post Marriott takes cue from Hollywood and Red Bull to appeal to Millennial travelers appeared first on Travel Update.

    Continue reading...
     

Share This Page