Marriott expands mobile check-ins, plans to add mobile checkouts

Discussion in 'Marriott | Rewards' started by sobore, Sep 9, 2013.  |  Print Topic

  1. sobore
    Original Member

    sobore Gold Member

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    Are the days of hotel front desk clerks numbered? Marriott Hotels has been testing an app that allows guests to check in via a mobile device and it's been so successful -- downloaded 2.3 million times -- that the service will be expanded to all 329 properties in the U.S. and Canada.

    Here's how it works: Guests download the Mobile Marriott app (you have to be a member of their loyalty club), which allows them to check in after 4 p.m. the day before their arrival. (The app is available for iOS and Android.) They then receive a message when their room is ready and proceed to the mobile check-in desk to pick up keys.

    So what's next? The company will test the mobile check-in at hotels in 15 countries in November. The same month, it plans to add a mobile checkout feature too. (Marriott started a Travel Brilliantly website to showcase ideas from experts and consumers alike.)

    Marriott isn't the only company in the app game. Omni Hotels & Resorts claims to be the first to have offered mobile check-ins in 2008. And many hotels are testing (Marriott is) or offering apps that allow guests to order wake-up calls and extra towels.

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  2. bigx0

    bigx0 Gold Member

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    The article above suggests the fact the app has been downloaded 2.3 million times means that Marriott's mobile check-in program is extremely successful. Actually, the Marriott app has been available for some time and until very recently the app had nothing to do with mobile check-in. I'm guessing the bulk of those 2.3 million downloads were done before the feature debuted.

    I'm not really sure yet of the big advantage of mobile check-in. It has restrictions (e.g. have to check-in after 4pm) and if it's really successful, will the queue to retrieve your key really be much quicker than the elite registration queue? Guess I'll find out.

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