As Gary mentioned a while back, Chase seems to have realized that it built a better card for earning Hyatt points than the Hyatt card, so they need to add some value to their Hyatt card to get more of us to use it (which, BTW, I absolutely appreciate. Plenty of companies would see this and take benefits away from the Preferred Sapphire to balance them out). I received a survey via email today that asked me to rate those benefit options (two screens worth!): They then asked me to rank the items I valued highly (2x Gas/Groceries, Transfer to airlines 1:1, Point rebate), asked if I'd be content with some useless junk (magazines, spend points at bad ratios in lieu of cash...), asked my annual spend, and asked which card I use most and why. Sadly, none of these were "If all Hyatt Chase card members spend $100,000,000 this year combined, we'll bring back Faster Free Nights!", though I did suggest that at the end in the open-ended question box. Not only would it drive some spending for Chase, but I think we'd all be fascinated to see how the social experiment - Kickstarter with miles? Lastly a couple data points for folks trying to see who was targeted: only had the card since Feb (to get in on the bonus from the promo along with my Diamond trial that I'll complete tomorrow), spent about ~$1500 on it so far, but once I hit the minimum, have been just using it at Hyatt properties.