Hyatt’s New Lifestyle Brand Revealed

Discussion in 'Blogstand' started by BoardingArea, Jan 27, 2015.  |  Print Topic

  1. BoardingArea

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    Yesterday I wrote that Hyatt would be launching a new ‘lifestyle brand’. All of the major chains want one, they’re all trying to build one. They’re notoriously difficult – the notion of cool changes, it needs constant updating, and major lodging corporations aren’t always well-suited to capture whatever it is that that is. And when […] The post Hyatt’s New Lifestyle Brand Revealed appeared first on View from the Wing.

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