Frequently Flying - Airline, hotel & online travel agency website usability study

Discussion in 'Blogstand' started by BoardingArea, Aug 18, 2011.  |  Print Topic

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    A web usability surveyor based in Amsterdam named Usabilla just published results detailing user experiences on airline, hotel and Online Travel Agency websites. Participants were asked to perform simple tasks, such as “where would you click to get your boarding pass,” and leave additional...
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