Frequent Miler - Amex’s EveryDay weapons in the category bonus war

Discussion in 'Blogstand' started by BoardingArea, Mar 20, 2014.

  1. BoardingArea

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    A long, long time ago, in a galaxy… uh, well, this one… credit card companies discovered that they could win customers and keep them loyal by offering rewards. In the early days, 1 airline mile per dollar or 1% cash back was incentive enough. Over time, though, 1 point per dollar...
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