Just got an email with an offer from Delta to sell me a "Smart Travel Pack" with five benefits that would valid on all my flights (and those of my companions) from the day after date-of-purchase through January 5th, 2014. The cost is $199. The benefits are: First bag free. Zone 1 boarding. Access to "priority" seats in economy for no charge. Discount on economy comfort (50% discount domestic, 25% discount international) 20% mileage bonus (redeemable miles only, and the bonus only applies to the purchaser of the deal, not other PAX on the same reservation). Seems pretty similar (but not identical) to Silver Medallion or credit card "pseudo-status". I don't have any Delta travel scheduled and won't be taking advantage. But someone without status or the credit card who is planning on buying economy comfort seats or travelling with a lot of luggage might find it worthwhile.