Changes Coming To Cathay Pacific Marco Polo Club In 2016

Discussion in 'Blogstand' started by BoardingArea, Sep 30, 2015.  |  Print Topic

  1. BoardingArea

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    Cathay Pacific has announced that they're making some drastic changes to their Marco Polo Club frequent flyer program as of April 15, 2016. The good news is that they're not going strictly revenue based. Here's how they describe the changes: "As the Cathay Pacific network continues to grow, so does the need to evolve the Marco Polo Club. New cabin products and additional routes, in particular ultra-long and ultra-short ones, mean that the way members earn status no longer accurately reflects their contribution to the airline. To meet the changing needs of our members, we have looked at ways to provide better, more flexible benefits, and to enhance the overall membership experience for our travellers. Starting 15 April 2016, we will be changing to a new points-based system, which will change the way you earn status and are rewarded." The funny thing is that I think they're almost being too harsh on themselves here. We're used to airlines spinning huge devaluation as "enhancements," while Cathay Pacific is sort of coming across as saying "well, we realize these changes suck, so..." The post Changes Coming To Cathay Pacific Marco Polo Club In 2016 appeared first on One Mile at a Time.

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