Carnival Corp Launches It’s 10th Brand

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  1. BoardingArea

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    Yesterday, Carnival Corporation announced the launch of its 10th cruise brand, Fathom Travel. Fathom will be a unique brand with an interesting new focus – cruise travel with a social purpose. Yes, there’s a ship. Yes, there’s food and a pool on board. But when you arrive at your destination, you will focus on helping people bring about positive change in their community. Carnival launched the new brand at an event yesterday in New York which I attended. Arriving, I admittedly had no idea what the buzz was about, the #ImpactTravel hashtag should have been a clue for me. The first Fathom Travel cruise will set sail in April 2016 using P&O’s Adonia, a smaller ship. There’ll be a few… The post Carnival Corp Launches It’s 10th Brand appeared first on MJ on Travel.

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