British Airways Menu Designed to Retain Flavor in Flight

Discussion in 'British Airways | Executive Club' started by sobore, Jun 24, 2012.  |  Print Topic

  1. sobore
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    sobore Gold Member

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    http://intransit.blogs.nytimes.com/...ays-menu-designed-to-retain-flavor-in-flight/

    A golden beet root starter, a rillette of mackerel and a chocolate fondant are the latest creations of the Michelin-starred chef Heston Blumenthal. To sample them, you’ll have to be 30,000 feet in the air.
    British Airways recently began marketing in-flight meals called “Height Cuisine,” designed by Mr. Blumenthal to retain their flavor. On board, low air pressure and dehydration cause passengers to lose 30 percent of their sense of taste, a British Airways spokeswoman said. So Mr. Blumenthal and a team of chefs, suppliers, and nutritionists create meals packed with enough umami — that savory taste found in tomatoes and Parmesan cheese — to satisfy fliers’ impaired palates.

    Read More: http://intransit.blogs.nytimes.com/...ays-menu-designed-to-retain-flavor-in-flight/
     
  2. Globaliser
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    Globaliser Silver Member

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    I thought that New York's time zone was only five hours behind London, not a whole year!
     

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