Alitalia Announces New Business Class, New Routes, And More

Discussion in 'Blogstand' started by BoardingArea, Jun 5, 2015.  |  Print Topic

  1. BoardingArea

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    In their quest for world domination, Etihad has purchased a 49% stake in Alitalia. On the surface, Etihad's strategy of buying struggling airlines is a bit tough to comprehend. The main reason they're doing this -- particularly in Europe -- is to extend their soft political power, and hope to get less pushback when they launch more fifth freedom routes. But beyond that they actually sometimes have a decent business plan when they take over airlines, which is sort of surprising, since at times they seem to struggle running their own airline. Anyway, yesterday Alitalia unveiled their vision going forward, which was extremely interesting. James Hogan, Etihad's CEO, was in attendance in Rome, and shared his thoughts as well. The post Alitalia Announces New Business Class, New Routes, And More appeared first on One Mile at a Time.

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