A Marriott for the Hip Crowd

Discussion in 'Marriott | Rewards' started by Newscience, Jan 6, 2014.  |  Print Topic

  1. Newscience

    Newscience Gold Member

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    But It Doesn't Look Like a Marriott

    [​IMG]
    Hazel Thompson for The New York Times
    The exterior of the London Edition hotel. Marriott International is reaching further into the luxury category.

    By BROOKS BARNES
    Published: January 4, 2014


    J.W. Marriott Jr., the 81-year-old chairman of Marriott International, flew to London in September to inspect his company’s new jewel: Edition, a sumptuous boutique hotel intended to anchor a new 100-city chain — the next W, if Marriott has its way. But Mr. Marriott did not stay overnight at the London Edition, as the new property is known, with its laser-lighted nightclub and guest-room paintings of women wearing toilet-paper turbans. He bedded down at Grosvenor House, one of the company’s more traditional luxury hotels.

    Read the full article here:

    http://www.nytimes.com/2014/01/05/b...w-a-younger-crowd.html?hpw&rref=business&_r=0

    See the slideshow here:

    http://www.nytimes.com/slideshow/2014/01/05/business/MARRIOTT.html?ref=business
     
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