A look at Walgreens, Rite Aid and CVS point programs

Discussion in 'Other Loyalty Programs' started by sobore, Jun 3, 2013.  |  Print Topic

  1. sobore
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    sobore Gold Member

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    Many of you may recall the days of collecting merchant trading stamps. Various retailers, particularly gas stations and grocery stores, would give them out. Once a booklet was filled, a shopper could redeem the stamps for prizes. During the early ’70s, every clock in my mother’s house, and every clock she gave out as a gift, was “bought” with S&H green stamps.

    At its high point, 83 percent of American households were saving stamps, according to a study cited by Encyclopedia.com. Stamp collecting met its demise by the mid-’70s following the fuel crisis.
    Fast-forward 40 years, and the stamps have been replaced by points.

    Points programs tracked by loyalty cards have proliferated among retailers because they provide a clear picture of an individual’s spending habits. In exchange for this precious tracking, you, the spender, get a few kickbacks – that is, if you are diligent.

    Read More: http://hamptonroads.com/2013/06/look-walgreens-rite-aid-and-cvs-point-programs
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