42 Terabytes LoyaltyMatch Interview

Discussion in 'LoyaltyMatch' started by @LoyaltyMatch, May 29, 2012.  |  Print Topic

  1. LoyaltyMatch co-founder and President Brad Ball was interviewed today by Tyler Shuman of 42 Terabytes. This interview is part of 42 Terabytes' Social Rewards Executive Series, an ongoing compendium of interviews, company spotlights and case studies with the top executives from the leading social rewards platforms.

    The complete 42 Terabytes interview is here, however one key takeaway included:

    Q: What are the strengths of your platform?
    A: LoyaltyMatch OnDemand is a SaaS loyalty and engagement platform, which makes it easy for brands to increase user loyalty and engagement holistically across social, web, mobile, instore, and machine experiences. Using LoyaltyMatch's loyalty mechanics, brands can reward users for real-time actions while at the same time driving user behavior, achieving specific business goals, and measuring and optimizing user engagement.

    LoyaltyMatch OnDemand is the first social loyalty platform to offer companies with the ability to gamify and integrate Facebook, Twitter, Pinterest and other social loyalty streams, web activities including reviews, comments or referring a friend, or mobile checkins or purchases, with offline activities including purchases or attending an event. LoyaltyMatch OnDemand allows companies to collect and update a consumer's actions in real time providing marketing teams with the tools and data needed to provide their customers with options that could influence what they buy. LoyaltyMatch helps our clients influence customer purchases by turning browsers into shoppers and shoppers in to buyers and buyers into loyalists.

    Continue reading...
    Aloha-Rick likes this.

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