1472 Fashion Line

Discussion in 'Europe' started by NileGuide, Feb 24, 2011.  |  Print Topic

  1. The oldest bank in the world, Monte dei Paschi, was founded in 1472 in Siena. This is the first Italian bank to ever start their own fashion line. It is meant to represent the centuries-long history of this unique bank. Ten percent of the revenue will go to charities and volunteer associations. The line is of causal clothing and is being designed by Fabrizio Danna, president of prominent Italian sportswear, Jaggy. The line consists of causal clothing such as sweatshirts, t-shirts and polo shirts for both men and women. The clothing will be sold online at www.mille472.com(the website is still in construction) as well as the bank’s vintage wines, Rosso 1472. This wine is produced by the bank-owned vineyard MPS Tenimenti.
    1472 Fashion Line Photo credit bloglovin
    Information sourced from The Florentine.

    Continue reading...

Share This Page