The Much Anticipated New/Revamped Line of Hilton Honors AMEX Co-brand Credit Cards Just Went Live!  

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My theory about AMEX "embargoing" all news and blogposts related to their co-branded HH cards just got a confirmatory boost!

There have now been at least two blogposts on the AMEX HH Ascend card (formerly the Surpass card) that coincided with the appearance of a commission-earning link for the same card on at least one travel blog. What this means is that AMEX has now lifted the embargo and released a commission-earning link for the Ascend card, thereby freeing travel bloggers to capitalize on it...

The next card to be de-embargoed should be the Aspire card, which is the more interesting and compelling new offering.

The lifting of the embargo means that we will now start to be bombarded with the claim (like here) that the signup bonus of 100K HH points offered for most of these AMEX HH cards has a monetary value of $400-$500, based on the average REDEMPTION value of HH points of 0.4-0.5cpp. The only problem with the claim is that it is based on "fuzzy math" nonsense, and is, thus, utterly bogus.

First, one is not redeeming the 100K signup bonus points; instead, one will earn the 100K bonus points after spending the required minimum. Therefore, it is completely mindless to use the average REDEMPTION value of HH points to estimate the monetary value [i.e. cost] of 100K HH points on the EARN side. If that confuses you then just thing about it this way: there is no place in the universe where one can purchase or EARN 100K HH points by spending $400-$500. Heck, a $5K revenue stay would manage to earn only half as many base points! In short, the claim that the monetary value of 100K HH points on the EARN side is $400-$500 is just nonsense.

Second, and perhaps more important, anyone -- like @gleff -- who can manage to get a redemption value of just $400-$500 out of 100K HH points isn’t playing the game with a “full deck” and should hang it up, because one can easily fetch a $1000+/night room at, e.g., Conrad Maldives Rangali for “just” 95K HH points; or use the 100K HH points to book a 5-night award stay (with the 5th night free) at a $200/night hotel for a monetary value of $1000 (i.e., 2x the claimed value!).

The simplest lesson to remember is that points currencies do not have a monetary value until they are redeemed.;)

Posted : February 10, 2018 10:24 pm

Posted : February 19, 2018 5:19 am

I have just received the 100,000 Hilton Honors signup bonus points for the Aspire Card, not by doing "manufactured spending", but by booking advance purchase rates at properties where I know I will be staying for sure to attend conferences for which I have already registered: Hilton Grand Vacations in Hawaii and Hilton Paris Opera. The two are extended stays that will cost more than the required minimum spend of $4K. It took just 3 days after I met the minimum spend requirement for the 100K points to post to my HH account. I also got my first Hilton Honors bonus points (33K) on the Aspire at 14/$ from AMEX for one of the two AP bookings:

How good is this the Aspire Card? Here are key travel benefits, including a complimentary HH Diamond Status, a credit of up to $250 to offset the universally hated resort fee, a $250 airline credit, and unlimited Priority Pass Select visits for up to 2 guests:

The AMEX Hilton Honors Aspire Card Offer Terms and Benefits


100,000 Hilton Honors Bonus Points
Earn 100,000 Hilton Honors Bonus Points after spending $4,000 on purchases on Card in first 3 months of Card Membership starting from the date account is approved.

B. BENEFIT TERMS (selected)

Hilton Honors Complimentary Diamond Status

You will receive complimentary Hilton Honors Diamond status with your Hilton Honors American Express Aspire Card. Complimentary Diamond status benefit is only available to the Basic Card Member.

$100 Property Credit

When you use your Hilton Honors American Express Aspire Card to book through card or by calling Hilton Honors at (855) 292-5757, for a two-night minimum stay at Waldorf Astoria® Hotels & Resorts, and Conrad® Hotels & Resorts, you will be eligible to receive a property credit of up to $100 per booking. You must confirm you are booking a room package eligible for the $100 property credit benefit at time of booking. Please reference ZZAAP1 when booking by phone.

$250 Hilton Resort Credit

During each year of your Card Membership ("reward year"), you are eligible to receive up to $250 total in statement credits on your Card Account for eligible purchases made directly with participating Hilton Resorts with your Hilton Honors American Express Aspire Card during that reward year. Your first reward year begins on your account opening date. Each subsequent reward year begins on the anniversary of your account opening date.

$250 Airline Fee Credit

Benefit is available to Hilton Honors Aspire Card Members only. To receive statement credits of up to $250 per calendar year toward incidental air travel fees, Card Member must select one qualifying airline at

Annual Weekend Night Reward from Hilton Honors

During each year of your Card Membership, you will receive one Annual Weekend Night Reward from Hilton Honors. The Annual Weekend Night Reward will be issued in the form of a redeemable code and sent in an email from Hilton Honors to the email address listed on your Hilton Honors account. You will receive the reward email within 8-14 weeks after opening your Card Account and each year within 8-14 weeks after your Card Account anniversary date.

Hilton Honors Bonus Points on Eligible Purchases

You will receive 3 Hilton Honors Bonus Points for each dollar of eligible purchases.
You will receive 11 additional Hilton Honors Bonus Points, for a total of 14, for each dollar of eligible purchases charged directly with a property within the Hilton portfolio, including bookings and incidental charges.

No Foreign Transaction Fees

American Express will not charge any foreign transaction fee on the purchases you make outside of the United States with your Card. However, there may be circumstances where ATMs or merchants charge a fee on foreign transactions.

Premium Global Assist® Hotline

While Premium Global Assist® Hotline coordination and assistance services are offered at no additional charge from American Express, Card Members may be responsible for the costs charged by third-party service providers.

Premium Roadside Assistance

Premium Roadside Assistance provides the following services at no additional cost up to 4 times per calendar year when Card Member is present with the eligible vehicle: towing up to 10 miles, winching, jump starts, flat tire change when Card Member has a workable spare, lockout service when key is in vehicle and delivery of up to 2 gallons of fuel.

Priority Pass Select- Unlimited Visits

These Terms and Conditions govern Hilton Honors American Express Aspire Card Members' participation in and use of the Priority Pass™ Select program. Priority Pass is an independent airport lounge access program. At any visit to a Priority Pass Select lounge that admits guests, you may bring in two guests for no charge. You will be charged $27 for any additional guests. Some lounges do not admit guests. By enrolling in Priority Pass Select, you agree that you will be responsible for any additional accompanying guest visits and that your Card will be automatically charged after you have signed for the additional guest visit and it has been reported to Priority Pass by the participating lounge.

Weekend Night Reward from Hilton Honors

If, in any calendar year of Card Membership, your total eligible purchases on your Hilton Honors Aspire account reach $60,000, you will receive a Weekend Night Reward from Hilton Honors. The Weekend Night Reward will be issued in the form of a redeemable code and sent to you in an email from Hilton Honors to the email address listed on your Hilton Honors account.

Additional Benefits

· Baggage Insurance Plan
· Car Rental Loss and Damage Insurance
· Extended Warranty
· Purchase Protection
· Travel Accident Insurance

and much more...

You don't got the Aspire Card yet? Then get it!

Posted : February 27, 2018 8:38 am

About 2 months after the card arrived, the last "piece de resistance" is in: the Aspire Card's annual free weekend night perk !

Posted : March 21, 2018 10:17 am
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