A recent poll conducted by TheStreet found that 63 percent of Americans do not have an airline they prefer to fly and only five percent consider getting frequent flyer miles to be the most important consideration when selecting a flight. Outside of price, the most important consideration when purchasing a flight ticket was non-stop service (cited by 28 percent of those responding), followed by time of departure (20 percent), the airline’s reputation (15 percent) and frequency of service (11 percent).