Aeroplan is launching a magazine for members of the loyalty program called Aeroplan Arrival, promising content encompassing travel, lifestyle, culture and popular Aeroplan reward merchandise. Our first thought was that the magazine will be a cross between a Sears catalog and Travel + Leisure. The first issue will debut mid-August with the fall 2008 issue. The magazine will be distributed in French and English to 500,000 of Aeroplan’s “high value” members three times a year. You will also be able to access the magazine online at www.aeroplan.com in 2009.