Graves Hotels Resorts Launches New Loyalty Program

Graves Hotels Resorts Launches New Loyalty Program

Graves Hotels Resorts has launched the “Graves Preferred Guests,” loyalty program, that awards members five credits for every dollar of their total bill (including tax and gratuities) at the company’s participating hotels and resorts. Credits can be redeemed for room reservations, hotel and spa services, gift certificates, dining and entertainment and air miles with 11 airline partners (Air China, American Airlines, ANA, Asiana, Delta, Malaysian, Lufthansa, Northwest Airlines, United Airlines, Thai Royal and Varig).

Registration, account status reports, award opportunities and redemption, as well as special offers are available online at http://www.graveshotelsresorts.com

Examples of Graves Preferred Guests program rewards and benefits include a free weekend room night (15,000 credits); and double points (10 credits) to members who use their member number at Cosmos restaurant at the Graves flagship 601 Hotel in Minneapolis.

The program offers three escalating levels of membership: Green (members receive 1,000 bonus credits at enrollment, daily newspaper, shoe shine, check cashing privileges, priority access to hotel restaurants and night clubs, concierge service and express check in and out); Platinum (15,000 credits; includes all Green level benefits plus turndown amenity, late check out and a bottle of water) and Black (50,000 credits; includes all green and platinum benefits, plus priority check in, pre-arrival contact by concierge, arrival amenity and welcome card, choice of pillow and room upgrade).

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