Intelligence – January, 21 2005

Intelligence – January, 21 2005
  • Midwest Miles has become the latest program to join forces with Rewards Network. Midwest Miles members can now earn miles at more than 20,000 restaurants and hotels across the United States and Canada. Members may call 888-343-3464 to start earning one mile or more per dollar spent using any of the credit cards they already have. Or enroll online at http://www.rewardsnetwork.com/midwest and earn triple miles (three miles per dollar) at more than 10,000 restaurants nationwide. Members who use Rewards network hotels will earn five miles or more per room-rate dollar.
  • Best Western International will become a global hotel partner of the SAS Group’s frequent flyer program, EuroBonus, beginning Feb. 1. EuroBonus members will be able to earn points and redeem stays at more than 4,100 Best Western hotels worldwide, including approximately 100 properties located within Nordic countries.
  • Beginning Feb. 17, Alaska Airlines will offer twice-weekly service between Los Angeles and Loreto, Mexico. Mileage Plan members can earn double miles on the new route through March 31. Registration is required.
  • And speaking of Mexico, through Feb. 16, Continental OnePass members earn double miles each way on new flights to Aguascalientes, Leon, Morelia, Huatulco and Mexico City.
  • Starwood Preferred Guest has partnered with Awards for Mortgage and Real Estate, a company that provides rewards for customers who buy, sell, finance or refinance a home, or purchase van line moving services. Members can choose from various mortgage lenders, including Chase Home Finance, CitiMortgage and Wachovia’s Corporate Mortgage Services Division. The more services used or money a member borrows, the more points he or she earns. For example, earn 1,250 points for each $10,000 financed or refinanced on a home, or earn 750 points for each $1,000 paid on van line moving services. Members can also earn an additional 2,600 bonus points when they combine multiple services. Elite members can earn even more.
  • InterContinental Hotels Group continues its expansion in Latin America with the opening of the 88-room, 17-story Crowne Plaza Curitiba in Curitiba, Brazil. This opening marks the 19th Crowne Plaza hotel in Latin America and second Crowne Plaza hotel in Brazil.
  • Points.com has been busy lately, partnering with both Intrawest Corporation, a developer and operator of village-centered destination resorts across North America, and VoIPMDU.com, a provider of broadband local and long-distance VoIP services. The agreement with Intrawest will provide members with the ability to exchange the miles and points from various loyalty programs for gift certificates that can be used at many Intrawest owned and/or operated ski or golf resorts. The VoIPMDU.com deal allows Points International’s members to redeem points for certain VoIP telephone services that will be marketed exclusively to Point.com members commencing in the first quarter of 2005. And, in a move perhaps closer to the air traveler’s heart, Frontier Airlines has also joined with Points. EarlyReturns members can now exchange their miles for miles and points in other participating programs, or transfer miles from other programs into their EarlyReturns accounts.
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