India: Hilton Makes Inroads

India: Hilton Makes Inroads

EIH Limited and Hilton International have launched a strategic alliance. As a result, seven Trident hotels throughout India have been renamed “Trident Hilton,” and the former Oberoi Towers in Mumbai has changed its name to the “Hilton Towers.”

To promote the new partnership, HHonors is doling out double base points for eligible stays until June 30 at any of the following hotels: Hilton Towers Mumbai, Trident Hilton Cochin, Trident Hilton Agra, Trident Hilton Gurgao, Trident Hilton Bhubaneswar, Trident Hilton Jaipur, Trident Hilton Chennai, and Trident Hilton Udaipur.

The hotel arrangement is just the beginning of Hilton’s strides into the India travel market. HHonors also announced the addition of Jet Airways as a partner. Members of the airline’s Jet Privilege program will earn miles per eligible rate stay at Hilton HHonors hotels worldwide.