United is the fifth airline to partner up with Choice Hotels, joining American, Delta, Northwest and US Airways. In addition, Choice is offering double miles with any of its airline partners when you stay at any Choice brand hotel in the U.S. or the Caribbean through Dec. 15 … Meanwhile, United and e-Rewards have announced a parting of ways. United will no longer participate as a Rewards Provider for the program. You can continue to redeem your e-Rewards at Delta, Hilton HHonors, Hertz and other travel industry participants … Delta and Virgin Atlantic have forged a new partnership. SkyMiles members will now be able to earn and redeem miles for flights on Virgin Atlantic and vice versa. To launch the deal, Delta is offering double miles to SkyMiles members for qualified travel on Virgin Atlantic from Oct. 1 to Dec. 15. Likewise, Virgin is offering the same deal for its frequent flyers traveling on any of Delta’s qualifying flights … Omni Hotels has announced a new partnership with both Delta and American Airlines. SkyMiles and AAdvantage members will now be able to earn 500 miles per qualifying stay at all Omni Hotels throughout North America. To celebrate this new partnership, both SkyMiles and AAdvantage members can earn double miles per stay until Oct. 31 … Members of Best Western’s Gold Crown Club International can now earn miles with United Mileage Plus. The partnership will increase earning opportunities for GCCI members, allowing them to earn miles with Mileage Plus or redeem GCCI points for miles. In addition to the 250 miles earned each stay, partnership members can earn 500 bonus miles after their second stay at any Best Western hotel through Oct. 31 … SkyMiles members will now be able to earn 60 miles per rental day when renting at any Europcar, which has 2,600 locations worldwide. An introductory rate of 100 miles per rental day will be offered until Nov. 30 … Japan Airlines Mileage Bank has partnered up with Six Continents Hotels. As part of the launch, members can earn triple miles through Oct. 1 when staying at participating hotels … BWIA frequent flyers can now earn 50 BWee Miles for each day you rent from Hertz Car Rental. In addition, BWee miles can be earned by purchasing coverage with Mediserv International, a medical assistance company that provides services in Trinidad and Tobago … Finally, the Qualiflyer alliance will separate into three frequent flyer programs. Swiss will now be called Swiss Travel Club, TAP Air Portugal becomes Navigator and SN Brussels Airlines plan a club named Privilege. Swiss also announced a new alliance with American Airlines, Iberia and Finnair, as well as a leading Swiss supermarket chain, Coop, that will allow customers to convert loyalty points for air miles. Be sure to watch for more in-depth coverage and advice on this breakup in our next issue.